Phil Freeman Portfolio: Professional Work

From 2022 - 2026, I worked professionally at Dive Bomb Industries,
a premiere waterfowl hunting direct-to-consumer company
and their sister fishing band, Flop Industries.

For these brands, I helped develop and produce a wide range of graphic design materials.
To view samples, click on one of the options below or simply scroll down:

Billboard Advertisement

Event Signage

Showroom Design

Product Packaging

Logo Design

Soft Goods Development

Footwear Development

Hard Goods Development

Product Catalog

EBlast Marketing

Illustration

To draw in visitors to the new showroom storefront,
I designed this eye-catching billboard with dimensional elements
that is currently visible on I-370 East.

Every summer Dive Bomb hosts Squadfest, a huge waterfowling event
with 60+ vendors, calling contests, live bands, food trucks, and more.
I designed the signage and awards for the event for 2022-2025.

In 2025, Dive Bomb moved locations to a larger facilituy off of I-370.
I worked closely with a third party design firm to prepare graphics
for the new Showroom Store.

I designed uniquely branded packages for Dive Bomb and Flop
direct to consumer products.

This involved working with overseas and domestic vendors to develop box layouts, graphics and diecut plans.

I was often tasked with developing logo designs for various events, sub brands and other ventures for the owner of Dive Bomb. Here are a few examples.

I was tasked to develop technical drawings to expand the Apparel lines for
Dive Bomb and Flop. These tech packs contained detailed illustrations,
Pantone choices, branding design, feature callouts and more to help
guide overseas vendors in product development.

I also helped develop several designs for Footwear
including specialized patterns and color choices.
These tech packs contained detailed illustrations,
Pantone choices, branding design, feature callouts and more to help
guide overseas vendors in product development.

I worked closely with Hard Goods engineers to develop hunting tools.
On a small scale I helped guide branding design and placement and
on a larger scale I created these tech packs that contained detailed illustrations,
Pantone choices, branding design, feature callouts and more to help
guide overseas vendors in product development.

Product Catalog During Fall 2023 I handled the layout for a full Product Catalog
as a mailer for the Dive Bomb customer base.

Click Here to View .Pdf Version

In 2025 I joined the Marketing Team directly to help develop emailed advertisements.
These were built fully in Photoshop then sliced and set up in Klaviyo.

You can click on each thumbnail above to view the full versions.

Duck Character Illustrations

Commander Coot with night vision military gear,
since the Coot duck only flies at night.
Motley Merganser as a punk rocker,
since the Merganser duck has a mohawk-like head fin.

Shirt of the Month Program

Dive Bomb released original, unique shirts as part of a monthly subscription program. We employed several freelance artists and I helped process their art and assign Pantone color values. On several ocassions I created the art myself, like this example above based on one of our team's favorite photos from an epic hunt.